There are definitely many strategies in marketing people use
today. Most are effective which attracts their consumers in buying their
products. On marketing strategy that I have encountered recently is online for
tickets for sport games. Since basketball season and baseball season just
started tickets are very cheap online. The ads online attract me to buy them
because most people just want to save. I felt like this was a good technique
because I notice people only like to buy stuff when they see discounts, no
matter how much they get deducted off but either way they save in the end. Consumers
today definitely compare products everyday because the resources are easy to
get. For example I love researching a product online before I buy it, then I
would like to ask my friends. This strategy is a critique strategy because they
have the product themselves and they give me reviews on it and if not I will
check the consumer reviews online. This is one of the most effective ways in
selling a product when they let the people review on their product.
It’s interesting to see all the different types of marketing strategies. Especially the advertisements online dealing with ticket discounts for baseball and basketball. The same happened with me last week when I was purchasing tickets for the San Francisco giants verse the Phillies, there were ads attracting me to buy the tickets for a very cheap price as well as free shirt if you buy it. I know for myself, I always search the web to see if I’m getting the best price or to see what stores are having discounts. I would have to say online advertisement is very smart because people are online all the time looking for the best deal.
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